MWC Barcelona united leaders in connectivity from 205 countries and territories, delving into industry themes such as AI, bridging the usage gap, GSMA Open Gateway, and addressing the investment divide

The GSMA MWC Barcelona 2024 wrapped up after four dynamic days of discussions and networking, bringing together leaders and participants from all corners of the mobile ecosystem.

Renowned as the world’s largest and most influential connectivity event, MWC Barcelona combines exhibition, conference, and a significant gathering of policymakers driving the digital economy.

John Hoffman, CEO of GSMA Ltd., remarked, “MWC Barcelona epitomizes the dynamism of the mobile ecosystem. We’re privileged to host this exceptional event, once again delivering four days of insightful discussions, inspiration, and impactful deals. Our heartfelt thanks to all attendees, and special gratitude to the Host City Parties. Barcelona has yet again exceeded expectations!”

MWC Barcelona 2024 Highlights:

• Over 101,000 unique attendees from 205 countries and territories
• More than 59% of attendees representing industries adjacent to the core mobile ecosystem
• Over 2,700 exhibitors, sponsors, and partners
• Over 1,100 speakers and thought leaders, with over 40% female representation
• 51% of attendees at director level or above, including 21% at the C-suite level
• 26% female attendees
• Over 2,600 journalists and industry analysts from around the globe
• The GSMA Ministerial Programme convened over 180 delegations from 140 countries, including 2 heads of state, over 70 ministers, nearly 120 heads of regulatory authorities, and over 40 intergovernmental organizations
• 4YFN celebrated its 10th anniversary edition, welcoming 930 exhibitors, 450 speakers, and over 1,000 investors with collective funds totaling €50 billion

MWC Barcelona has been certified as carbon neutral for a decade. This year witnessed a 42% increase in the use of complimentary public transport passes given to attendees compared to last year. Through the GSMA’s Environmental Programme, efforts aim to minimize the environmental impact of MWC.

Over 400,000 unique viewers tuned in to keynotes and live sessions on the MWC Barcelona website, Mobile World Live, and media partner platforms.

Mats Granryd, Director General of GSMA, stated, “The captivating industry insights from the conference program, coupled with the innovation and optimism on the show floor, underscore why we convene in Barcelona annually. This event provides a glimpse into the future, showcasing how AI, 5G, and APIs are unlocking new possibilities. We wish everyone a safe journey home and eagerly anticipate your return next year.”

Looking Ahead:

MWC Barcelona marks the beginning of GSMA’s annual event calendar. Join the journey to realize the future’s potential at MWC Shanghai (26-28 June 2024), followed by MWC Las Vegas (8-10 October 2024) and MWC Kigali (29-31 October 2024). MWC Barcelona 2025 returns from 3-6 March 2025.

The M360 series commences with M360 Eurasia (15-16 May 2024), followed by M360 LATAM (5-6 June 2024), M360 APAC (1-2 October 2024), and M360 MENA (18-19 November 2024).

All keynote sessions from MWC Barcelona 2024 are available on-demand on the MWC Barcelona website, app, and Mobile World Live. Stay updated with news, B-roll, and photography on the MWC Barcelona Press Zone.

– ENDS –

About GSMA:

GSMA is a global organization uniting the mobile ecosystem to drive innovation foundational to positive business environments and societal change. Our vision is to unlock the full power of connectivity, enabling thriving people, industry, and society. Representing mobile operators and organizations across the ecosystem and adjacent industries, GSMA delivers across three pillars: Connectivity for Good, Industry Services and Solutions, and Outreach. Explore more at gsma.com.